Affiliate & MarketingNext.io · 3h ago
Beyond RTP: Why player joy is worth measuring
By NEXT.io•August 18, 2026
The brief
In iGaming, we are used to measuring almost everything: RTP, volatility, bonuses, conversion, retention, deposits, clicks, churn. These numbers matter because they help to understand how a product performs and how players move through it. But they do not always answer a different question: how does the experience actu…
Original report
Next.io
Summary is editorial. Full reporting, images and rights belong to the source.
Advertisement
Get the news by email
A digest of the day's top iGaming stories, straight to your inbox.