Category
Affiliate & Marketing
332 recent stories
Alessandro Valente Receives Affiliate Idol 2026 Award
Brazilian entrepreneur Alessandro Valente has received the Affiliate Idol award at the iGB Affiliate Awards 2026, recognising his contribution to the affiliate... Read More...
Read summary →
Alessandro Valente conquista o Affiliate Idol 2026 e consolida um legado que transformou o iGaming na América Latina
Da construção do mercado de afiliados à criação de alguns dos maiores projetos da indústria, sua trajetória do empreendedor brasileiro é reconhecida com uma das maiores homenagens do iGaming mundial The post Alessandro Valente conquista o Affiliate Idol 2026 e consolida um legado que transformou o iGaming na América L…
Read summary →
Hub Affiliations Triumphs at the iGB Affiliate Awards 2026: Winner of Programme/Network Campaign of the Year
Hub Affiliations has secured another international recognition at the iGB Affiliate Awards 2026, winning Programme/Network Campaign of the… The post Hub Affiliations Triumphs at the iGB Affiliate Awards 2026: Winner of Programme/Network Campaign of the Year appeared first on Americas iGaming & Sports Betting News.
Read summary →
N1 Partners at iGB L!VE 2026: bringing together affiliates, art and innovation
N1 Partners has wrapped up its participation at iGB L!VE London 2026, unveiling its new N1 Duality booth concept and exclusive art collaborations to scale affiliate businesses. Press release.- N1 Partners team has wrapped up its participation at iGB L!VE London 2026. Over the course of the two-day conference, the comp…
Read summary →
Pioneiro do iGaming brasileiro, Alessandro Valente é homenageado com o prêmio Affiliate Idol em Londres
Um dos pioneiros do iGaming no Brasil foi homenageado nesta quinta-feira (2) em uma das principais premiações da indústria global. Fundador da Super Afiliados, Alessandro Valente recebeu o prêmio Affiliate […] O post Pioneiro do iGaming brasileiro, Alessandro Valente é homenageado com o prêmio Affiliate Idol em Londre…
Read summary →
Replacing old GEOs with MENA: Regional breakdown from the CMO of MelBet Partners & Affiliates
Anastasiia Shcherbyna, CMO of MelBet Partners & Affiliates, has highlighted the growth potential of the MENA igaming market, emphasising that success requires adaptation to local specifics and cultural nuances. Press release.- In May, Yerevan traditionally becomes the capital of the igaming industry, thanks to the ann…
Read summary →
Games Global unveils July roadmap featuring evolution of popular mechanics
Games Global has unveiled its July roadmap, spotlighting a new wave of releases that evolve player-favourite collection mechanics through enhanced bonus features and rewarding gameplay. The post Games Global unveils July roadmap featuring evolution of popular mechanics first appeared on Asia Gaming News | AGB - Asia G…
Read summary →
Bulgaria Proposes Gambling Affiliate Levy
Budget Package Includes Affiliate Rules Bulgaria’s long-delayed 2026 budget is moving to the National Assembly for final approval. The draft… The post Bulgaria Proposes Gambling Affiliate Levy appeared first on iGaming Express.
Read summary →
Bulgaria proposes licences and levy for gambling affiliates
The government aims to use a new two-part levy on gambling affiliates to plug a budget deficit. Bulgaria.- The long-delayed 2026 budget is finally moving to Bulgaria’s National Assembly for final approval, and there are new rules targeting gambling affiliates in the package. The budget projects a deficit of 5.7 per ce…
Read summary →
iGB L!VE 2026: galeria de imagens do último dia
O iGB L!VE 2026 chega ao fim nesta quinta-feira (2). O último ato do evento, realizado em Londres, será a 19ª edição do iGB Affiliate Awards, cerimônia que reúne representantes […] O post iGB L!VE 2026: galeria de imagens do último dia apareceu primeiro em iGaming Brazil.
Read summary →
Australia’s Gambling Advertising Reform Enters Parliament, Faces Criticisms
Australia’s Interactive Gambling Amendment Bill 2026 was formally introduced in the country’s parliament and aims to heavily restrict gambling advertisements on both traditional media and online platforms. However, the proposed law faced strong criticisms by the opposition, who called the measures inadequate and calle…
Read summary →
Betr promotes three senior executives to C-suite roles
Betr has promoted Alex Ursa to chief operating officer, Alex Kuwada to chief marketing officer, and Mike Denevi to chief content officer. The post Betr promotes three senior executives to C-suite roles appeared first on NEXT.io.
Read summary →
Chaos grips gambling sector in Bulgaria
Bulgaria’s delayed 2026 Budget is headed to the National Assembly for a final approval, with a new rule for gambling affiliates on the cards. Until this April, the Eastern European country had a caretaker government in place, which did not have the powers to approve a national budget. This changed on 19 April, when ex…
Read summary →
Pressure builds in Brazil for advertising restrictions
Senator Carlos Portinho has called, in a speech in the Senate plenary, for progress in the Chamber of Deputies on bills approved by the Senate concerning the regulation of sports betting advertising. He asked Senate President Davi Alcolumbre to engage in dialogue with Chamber President Hugo Motta to advance the propos…
Read summary →
The hidden fraud draining your bonus budget – and how to stop it
Did you know that two-thirds of your “new users” acquired through promotions might not even exist? In this case, $25,000 in promo budget was saved. The post The hidden fraud draining your bonus budget – and how to stop it appeared first on NEXT.io.
Read summary →
WinSpirit celebrates birthday with immersive ‘Alchemy of Passion’ event
From a product perspective, Alchemy of Passion highlights WinSpirit’s approach to developing creative promotional solutions that help operators increase player interaction, strengthen loyalty, and deliver memorable brand experiences. The post WinSpirit celebrates birthday with immersive ‘Alchemy of Passion’ event firs…
Read summary →
Colombia Confirms Partial Suspension of Coljuegos Advertising Resolution
Colombia has confirmed the suspension of some provisions in Coljuegos‘ 2023 Advertising Resolution since there has been no appeal filed beyond the legal deadline. This happened due to a ruling by the Council of State in June, in which certain articles of Regulation 20231000019054 on the advertising activities of licen…
Read summary →
Chilli Partners and Eduard Lebedev linked to iGaming investigation
According to investigative reports published in late 2024 and early 2025, Chilli Partners and its reported founder, Russian entrepreneur Eduard Lebedev, became linked to an investigation into the promotion of online casino platforms in Europe. The reports claim the affiliate business helped direct traffic to gambling …
Read summary →
Clever Advertising makes Poland-focused investment in iGaming Nuts
Clever Advertising has invested in iGaming Nuts in a strategic move focused on Central and Eastern Europe (CEE), particularly Poland. The gambling marketing agency has taken particular note of iGaming Nuts’ SEO portfolio and local expertise in Poland, one of the biggest betting markets in the CEE region. Exact financi…
Read summary →
Playson debuts €25M BLASTS & RACES global campaign
The launch of BLASTS & RACES underlines Playson's ongoing commitment to developing innovative engagement tools that create value for operators while delivering entertaining and rewarding experiences for players. The post Playson debuts €25M BLASTS & RACES global campaign first appeared on Asia Gaming News | AGB - Asia…
Read summary →
Ontario Operators May Face New Advertising Restrictions
While Ontario has achieved notable successes in channeling users toward regulated operators, local authorities note that some areas still need improvement. With gambling harm prevention remaining a leading priority, officials and regulators are now taking a look at the proliferation of gambling advertisements. The Can…
Read summary →
Quantum adds Cashback and Custard to growing digital rewards portfolio
Quantum International Holdings has officially expanded its portfolio beyond affiliate marketing, announcing today, July 1, 2026, the acquisition of digital rewards brands Cashback.co.uk and JoinCustard.co.uk. Cashback.co.uk is a well-established UK […] The post Quantum adds Cashback and Custard to growing digital rewa…
Read summary →
Affilka: what lies ahead for iGaming affiliate management?
Anastasiya Baravaya, Chief Executive Officer at Affilka, talks to SBC News regarding the major challenges currently facing the affiliate marketing ecosystem, the dangers associated with the rise of the black market, what lies ahead as the company plots further success and much more. To begin, how would you assess the …
Read summary →Australia to Levy Betting Firms for BetStop Awareness Campaign
Australia Tightens Gambling Controls Around Advertising and Self-Exclusion Australia’s federal government plans to require betting companies to pay a levy that… The post Australia to Levy Betting Firms for BetStop Awareness Campaign appeared first on iGaming Express.
Read summary →
Italy introduces new gambling bonus rules for operators
Italy’s gambling regulator, the Customs and Monopolies Agency (ADM), has published a new clarification on bonuses and promotional offers for licensed operators. The ADM shared the clarification after receiving complaints from consumer groups, stressing that guidelines on bonuses, rewards, and prizes were not clear. In…
Read summary →
Australia Plans Levy to Fund BetStop Gambling Exclusion Campaign
Betting companies will be required to pay a levy to help fund an advertising campaign for BetStop, the national self-exclusion register for problem gamblers. The move is part of a wider federal gambling reform package that also includes tighter limits on gambling advertising. New Ad Limits The federal government is pr…
Read summary →
Wynn Macau engages new Portugal-based entity under parent Wynn Resorts for marketing and promotional services
Wynn Macau Ltd has entered into a Resort Marketing Services Agreement with Wynn Marketing (Portugal) – a new Portugal-based subsidiary […]
Read summary →
WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement
This summer, WinSpirit celebrates its birthday with Alchemy of Passion, a large-scale promotional campaign designed to create deeper… The post WinSpirit Launches Alchemy of Passion: A Birthday Campaign Combining Gamification, Rewards, and Player Engagement appeared first on Americas iGaming & Sports Betting News.
Read summary →
What 1xPartners winning the Best Affiliate Program tells us about where the industry is heading
1xPartners’ victory in the Best Affiliate Program category at the recent SBC Awards Malta, in April, confirms that AI-driven automation, transparent partnership terms, and local expertise are now the key trends shaping affiliate marketing in the iGaming industry. The post What 1xPartners winning the Best Affiliate Pro…
Read summary →
Why iGaming marketing groups are building their own player-facing comparison sites
For years the business of iGaming marketing groups ran on a simple arrangement: send traffic to operators, take a share of the revenue, and stay out of the player’s view. That arrangement is breaking down. A growing number of established marketing and affiliate groups are now building their own player-facing compariso…
Read summary →
International brand, local rules: how businesses balance standards across different markets
CLIENT PROMOTION There is a persistent assumption in international business strategy: if a model works in one market, it can […]
Read summary →Karen Martirosyan, Affigates: “Operators can no longer treat affiliates as an unmanaged channel”
Ahead of iGB L!VE 2026, Affigates CEO Karen Martirosyan discusses how operators can maximise affiliate revenue, why ecosystems are replacing standalone solutions, and the trends shaping acquisition, retention and compliance across global markets. Exclusive interview.- As operators continue to navigate rising acquisiti…
Read summary →Italy Tightens Ad Rules for Licensed Online Gambling Bonuses
Italy Tightens the Line Between Information and Promotion Italy’s Customs and Monopolies Agency (ADM) has warned licensed online gambling operators… The post Italy Tightens Ad Rules for Licensed Online Gambling Bonuses appeared first on iGaming Express.
Read summary →
Leverage: Los afiliados deben adaptarse a una industria en constante cambio
El panorama del marketing de afiliación está cambiando a un ritmo vertiginoso, y los profesionales del marketing se esfuerzan por mantenerse al día. Esta transformación se debe en gran medida […]
Read summary →
Italy Tightens Messaging Rules as Gambling Operators Navigate Bonus Restrictions
Italian online gambling operators have been reminded that bonuses remain legal, but talking about them in the wrong way could still breach one of Europe’s strictest advertising regimes. The warning, issued by Italy’s Customs and Monopolies Agency, arrives after months of questions from licensed operators and complaint…
Read summary →
1xBet to welcome visitors at iGB L!VE London
From July 1 to 2, London will host iGB L!VE 2026, one of the biggest events in the affiliate and iGaming industry. More than 15,000 visitors are expected to attend, with 1xBet joining the exhibition at booth L20. Throughout the event, the 1xBet team will introduce its affiliate solutions, traffic management tools, and…
Read summary →
The World Championship 2026 Group Stage: The Business Case Behind the Drama — 1xBet Analysis
For iGaming affiliates, media platforms, and brand partners, the group stage of a World Championship represents one of the most dense periods of content in sport. The volume of matches — dozens of games across weeks — means continuous opportunities to publish previews, match analyses, standings breakdowns, and post-ma…
Read summary →
Wazdan launches first stage of summer Network Promotion with Mystery Drop
The opening phase centres around Mystery Drop, one of Wazdan’s established promotional tools Wazdan, the leading gain-focused developer, has launched the first stage of its summer-long Network Promotion campaign to partner operators from June 29 to July 19 2026. As part of a wider three-stage seasonal campaign running…
Read summary →
Wazdan launches summer Network Promotion series to support operators
Wazdan rolls out a three-stage summer promotional campaign featuring Mystery Drop and Mystery Multiplier mechanics to drive operator engagement.
Read summary →
Affiliate Leaders Summit será lançado como um evento global independente em Lisboa
Affiliate Leaders Summit launches as an independent global event in Lisbon, bringing together affiliates, media groups, content creators, influencers, and operator acquisition teams.
Read summary →
Mohegan promotes Nathan Cholewa to director of social media
Nathan Cholewa advances to director of social media after a decade with Mohegan, previously serving as social media manager.
Read summary →1xBet at iGB L!VE London: activities, giveaways, and legendary guests at the booth!
1xBet will showcase its brand at iGB L!VE 2026 in London, featuring booth activities, giveaways, and guest appearances.
Read summary →
Promoting Safer Betting: The Limpopo Gambling Board and National Gambling Board of South Africa Take Awareness Campaign to Bochum.
South African gambling regulators conducted a responsible gambling awareness session at a Bochum betting venue to educate punters on safer betting practices.
Read summary →
GLI Announces Three Director-level Promotions
Gaming Laboratories International has promoted three employees to director-level positions, advancing internal talent within the testing and certification firm.
Read summary →
EAG rebrands as EAG 360 and adopts ‘The Smile Economy’ as unifying theme
EAG Expo rebrands to EAG 360, consolidating its portfolio under a unified 'Smile Economy' philosophy effective July 1.
Read summary →
Polymarket fake bet campaign draws Wall Street Journal investigation and viral scrutiny
Polymarket faced public backlash after a Wall Street Journal investigation exposed a network of social media creators filming staged betting videos using replica website versions, accumulating over 140 million views.
Read summary →Devil’s details ignite Blueprint Gaming’s Red Hot Catch
Blueprint Gaming launches Red Hot Catch, a Money Collect-style slot featuring bonus upgrades, a Wicked Wheel, and stackable Red Hot multipliers.
Read summary →
N1 Sport Promo continues during summer 2026
N1 Partners' affiliate promotion remains active through July 20, 2026, offering enhanced CPA payouts tied to FIFA World Cup 2026 momentum.
Read summary →
Coffeezilla Highlights Investigations Alleging Deceptive Polymarket Marketing Practices
YouTube investigation revives scrutiny of prediction market platform Polymarket over alleged deceptive marketing, including simulated betting and undisclosed payments.
Read summary →
Another Google Spam Update, One Year After the Volatility Began
Google continues rolling out frequent algorithm updates roughly every seven weeks since June 2025, creating sustained volatility for SEO-dependent sectors including iGaming.
Read summary →
GLI promotes three long-serving staff to director-level positions
Gaming Laboratories International announces director-level promotions for Mary Sim, Alan Drozd, and Robert Lorick in quality assurance and engineering roles.
Read summary →
Gaming Laboratories International promotes three to director level
GLI named Mary Sim Director of Quality Assurance and promoted Alan Drozd and Robert Lorick to Directors of Engineering.
Read summary →Boomerang Partners’ case study: how affiliates prepare traffic campaigns around major sports events
Boomerang Partners' analysis shows affiliates need structured, calendar-driven campaign planning to manage overlapping sports events and maximize traffic during the FIFA World Cup 2026 starting June 11.
Read summary →